Producing more effective writing often means attending to the little things. And in many realms of life, the little things make all the difference.
Effective writing that positively promotes your image and your brand is no different. Wordiness usually does not produce effective writing, especially in the formal settings for which technical writing is directed. Thus, effective technical writers will seek to eliminate wordiness as much as possible.
Often, failure to recognize the difference between spoken English and written English can allow wordy expressions acceptable in spoken arenas to seep into writing. Take, for instance, the example sentence in the graphic above. On the grounds that appears commonly in spoken vernacular. But this expression communicates the same meaning as because; the only difference is added words. Added words without added or clarified meaning is wasteful and thus makes writing less effective.
Compare the example sentence with this tighter, more effective one.
Effective writing that positively promotes your image and your brand is no different. Wordiness usually does not produce effective writing, especially in the formal settings for which technical writing is directed. Thus, effective technical writers will seek to eliminate wordiness as much as possible.
Often, failure to recognize the difference between spoken English and written English can allow wordy expressions acceptable in spoken arenas to seep into writing. Take, for instance, the example sentence in the graphic above. On the grounds that appears commonly in spoken vernacular. But this expression communicates the same meaning as because; the only difference is added words. Added words without added or clarified meaning is wasteful and thus makes writing less effective.
Compare the example sentence with this tighter, more effective one.
The company released the evidence because the law required it.
Can you feel the difference between those two sentences? This is why effective writers always seek to minimize wordiness in their writing. Communicating the same meaning with fewer words always conveys more power. And that extra power can mean good news for your image and brand as well as the image and brand you want your writing to promote.
On the grounds of falls under the same heading. Because can effectively substitute for this expression as well.
So make sure you eliminate wordiness on the grounds that it makes your writing more effective. Better communication conveys a better image in the mind of your audience. And that makes a better perception of your brand in their minds.
On the grounds of falls under the same heading. Because can effectively substitute for this expression as well.
So make sure you eliminate wordiness on the grounds that it makes your writing more effective. Better communication conveys a better image in the mind of your audience. And that makes a better perception of your brand in their minds.
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